6 Ways to Get You New Blog Started Right

by Steven Snell on Jun.30, 2009, under Internet Marketing

by Steven Snell

Every day there are thousands of new blogs being launched. The ease of starting a new blog means that there is tons of competition if you are launching a new blog of your own. This may not be an issue if your blog is personal, but for business blogs developing readership is critical to success.

Many new bloggers underestimate the difficulty that they will face in attracting and retaining readers. When a new blog launches, the first few days present a very valuable opportunity to present your blog as a great new resource for readers.

Here we will cover some of the best things you can do to promote your new blog after it is launched.

1. Tell Your Friends and Family About the Blog

When you’re trying to get traffic to your new blog, one of the easiest places to start is with those that already know you. Mention your new blog to them and send out an email with a link to your blog and a brief description of what they can expect to find there. While you won’t get thousands of visitors this way, it’s still a good place to start, and some of these people may become repeat visitors.

2. Link to Your New Blog from Your Other Sites

If you have other websites or blogs you will be in much better position for promotion, especially if you have an established site in the same niche or industry. Using your existing site(s) as a springboard for your new blog is one of the most effective things you can do to promote it.

If you don’t have any other websites yet, this may seem like a disadvantage. While it may make things a little more difficult for you now, once you get your new blog established it will give you an excellent platform with which you can promote other new blogs that you may launch in the future.

3. Link to Your Blog from Your Social Media Profiles

Most bloggers are active at at least a few social networking or social media sites. If this is the case with you, be sure to take a few minutes and link to your blog from all of your profiles. And if you do not have any profiles, find a few social sites that you want to use, create and account and add a link (and of course, be active at the networking site).

As a new blogger, link building will be more of the most important hurdles that you will have to overcome. Simple links from profiles can be a start.

4. Write Posts and Submit Them to Social Media Sites

There are any number of different ways that you can get people to visit your blog. Search engine traffic is highly sought after, but it takes time to build your site’s reputation with the search engines and develop any type of substantial search traffic. Links and recommendations from other sites are great too, but that also will take time (unless you are already well connected).

Social media is a great resource for new bloggers because with the right type of content, and with quality content, exposure to a very large number of people is possible, and free. New blogs can quickly become recognized in their industry with a few posts that generate interest from social media users.

Many bloggers attempt to use social media with less-than-spectacular results. The key is to produce the highest quality of content possible and develop a network of other social media users. Not every post will be successful with social media, but when you have a hit it could have a huge impact on the growth of your new blog.

5. Commenting on Other Blogs in Your Niche

Leaving intelligent comments on other blogs with related content is a proven way to bring some visitors back to your own blogs. Like some of the other strategies mentioned here, this will not bring huge amounts of traffic, but they will be interested visitors.

The key with commenting is to leave comments that add something to the post of provide some type of valuable insight or discussion. The majority of blog comments tend to be something like “Great post!”, which adds no real value and will not encourage anyone to click through and visit your site.

6. Get to Know Other Bloggers in Your Niche

One thing that all successful bloggers have in common is that they are surrounded by a strong network. Blogging is too personal in nature for someone to have success without developing relationships with other bloggers.

Networking can often start with commenting on another blog, but that is not the only opportunity to network. Get involved at social media and social networking sites to get to know others, especially niche social sites. Also, don’t be afraid to email or contact another blogger through their blog just to introduce yourself.

About the Author:

Steven Snell is a blogger and social media marketer. His blog Traffikd includes the best collection of social media so you can find some to market your site..